DENR Calabarzon to launch intensified campaign to save Manila Bay

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"DENR Calabarzon to launch intensified campaign to save Manila Bay"

The Department of Environment and Natural Resources (DENR) Region 4A CALABARZON will step up its campaign to save Manila Bay. Regional Director Reynulfo Juan, concurrently Site Manager of the Manila Bay Coordinating Office-Site Management Office 4 (MBCO SMO4) announced that an intensified campaign dubbed “MANILA BAYanihan para sa Kalinisan” will be launched on September 18, 2014, Friday at 11:00 am.

DENR Sectretary Ramon JP Paje will lead the 13 other Mandamus Agencies in the launch to be held at the Social Hall of the DENR Central Office building along Visayas Avenue in Quezon City.

Expected to attend the launch are the heads of the Departments of Education, Interior and Local Government, Public Works and Highways, Department of Agriculture, Health, Metro Manila Development Authority, Pasig River Rehabilitation Commission Laguna Lake Development Authority, Philippine Ports Authority, Philippine National Police-Maritime Group.

Executives of the local governments of Metro Manila or the National Capital Region, Region 3’s Bataan, Pampanga and Bulacan, and Region 4A’s Laguna, Rizal and Cavite will also be present to reaffirm their mandates for the rehabilitation of the Bay.

Paje expects that with the ‘brand’ MANILA BAYanihan para sa Kalinisan, will encourage not only the ‘mandamus agencies’ to take on the challenge to achieve cooperation and active participation in Manila Bay's rehabilitation

The environment chief expressed appreciation for the Philippine Information Agency’s and Presidential Communications Operations Office Secretary Sonny Coloma’s support in conceptualization of the campaign, and expects the friends in the media in helping win the support and participation of the citizenry in the “clean up of Manila Bay.”

DENR Calabarzon regional director Juan said that from among the region’s areas of jurisdiction, Manila Bay’s coasts fall only in Cavite province but the bay’s waters reach the lakeshores of Laguna and Rizal as well, flowing upriver through Pasig River during high tide into Laguna Lake. He said the other mandamus agencies also link-up with the LGUs in the ‘clean-up’ and rehabilitation of Laguna Lake as the lakes waters flows down to Manila Bay during low tide.

Dr. Domingo R. Bravo, Regional Technical Director for Protected Areas, Wildlife and Coastal Zone Management Service, concurrently MBCO-SMO4 Deputy Site Manager recognized the importance of the advocacy and participation of everybody, not only of the mandamus agencies and the local governments. He stressed the necessity of the advocacy to be cascaded to far flung coastal communities.

Bravo explained that the advocacy campaign is geared toward a concerted and sustained campaign towards attaining a Manila Bay with class SB water quality that will allow people to safely swim, bathe, take a dip, snorkel, kayak and other sports or activities that get them in contact with its waters. He said he hoped for an improvement of water quality from a class C or dirty, unsafe, unhealthy waters to a class SB.

Bravo also hoped that the advocacy campaign will create a positive perception that everyone has the part in the solution of the problem.